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News

Fiscal optimization: from now, your fMRI studies will be less expensive

Neuro-pricingNews

Does the price has an influence on the perception of a product taste ?

NewsProduct development

Does fMRI can allow us to better understand the odor masking problem?

NewsShopper experience & retail

Does neuromarketing can allow to advancing consumer neuroscience?

Branding & AdvertisingNews

Does the strength of a brand have an influence on the taste of a product?

NewsShopper experience & retail

Is neuromarketing the new science of consumer behavior?

EventsNews

French TV report on the different applications of neuromarketing

Events

Swiss TV report on the use of neuromarketing to test an advertising

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